Perhaps you can argue some controversial topic and get someone to present a different opinion. Though newsletter is a personal forum, does not mean your opinion of anything needs to be narrow minded or egoistic. Avoid this so you don't lose subscribers. Conventions, seminars and trade shows are gold mine for information.
Everyone who displays or attends these meetings is interested in the subject. You could virtually interview everyone and get an overview of the industry. They will be willing to talk to you.
If you are working with a sports topic, meets and events are the place you need to be. Interview the organizers of these events. Talk to the broadcasters they have a lot of background knowledge.
You must be able to tenure events regularly in the newsletter.
Check out to see where the people who subscribe to your newsletter stay what events happen in their towns? If you are writing about industry, where are the main manufacturing plants? Have their local print media written about public opinions about those plants, such as pollution, high employment and industrial safety?
Ninety percent of the means of extracting information you need is based on interview. But be honest with you that "ain't easy" easy. Its only going to be easy for you unless you have the qualities it takes because these people you talk to could be snobs or the hard to get type.
These are your commandments…
1. Thou shall be tolerant,
2. Thou shall be patient,
3. Thou shall be punctual with your appointments and
4. Thou shall be polite and take one question at a time.
These approaches worked for thousands of newsletter publishers so it can work for you! Don't be left out!
About The Author
Emma okafor, an online market researcher and writer. His blueprint success in online marketing is available in his site http://bizacumen.8k.com
mimionline@zwallet.com
